Customer BuyWay

Navigating The Consumer BuyWay

Amsurg is the leading provider of surgery center services in U.S. with specialty focus – 70% gastro-intestinal and 20% ophthalmology. With over $500 million in total revenue at 156 centers across US, Amsurg is the single leading provider of colonoscopy services in the US.

Migrating Customers To Higher Value Segments

Argent Mortgage, in three years since its founding, had grown to be the largest wholesale non-prime mortgage lender in the industry, with over $50 billion in annual mortgage originations. Much of this rapid growth was attributable to building strong relationships with mortgage brokers, the sole channel for new mortgage originations, and to automated decisioning tools that enabled faster response times.

Developing Consumer Insights

Bijoux Terner is a specialty boutique specializing in women’s and men's fashion accessories at the $10 U.S. or €12 price point. Operates more than 550 boutiques in travel destinations including hotel and casino resorts, cruise ships, airports, & train stations in over 60 countries on 6 continents.

Creating Brand Preference In Education

Since it was founded in 1994, Career Education Corporation (CEC) has become one of the world's leading providers of quality post-secondary educational services. The colleges, schools and universities that are part of the CEC family offer high quality education to approximately 90,000 students across the world in a variety of career-oriented disciplines. More than 75 campuses serve students located throughout the US,France, Italy and the United Kingdom offering doctoral, master’s, bachelor’s, and associate degrees and diploma and certificate programs.

Reinventing The Customer Experience

Chase is part of J.P. Morgan Chase & Co. a leading global financial services firm with assets of $2.1 trillion. The firm is a leader in investment banking, financial services for consumers, small business and commercial banking, financial transaction processing, asset management, and private equity. Clients include corporations, institutional investors & hedge funds.

Improving The Brand Experience

Coloplast is a leading manufacturer of medical appliances treating Colostomy and incontinence patients. These products are sold through a nationwide medical products dealer network and over the internet. Clinicians and medical facility materials managers are the key buying influences.

Creating A Sales Center Of Excellence

Elavon provides end-to-end payment processing services to merchants and financial institutions in the United States, Puerto Rico, Canada, and throughout Europe. Their payment products are supported by the most reliable network in the industry and include credit and debit card processing, electronic check services, gift cards, dynamic currency conversion, multi-currency support, and cross-border acquiring.

Bringing Brand Positioning Into Focus

Intralase is an Irvine, CA based company that designs, develops and manufactures ultra-fast femtosecond laser technology for use in ophthalmology. IntraLase FS laser technology created the first bladeless and most accurate mode for corneal flap creation.

Pacing The Competition In Medical Devices

Medtronic is the global leader in medical technology- alleviating pain, restoring health, and extending life for millions of people around the world. Medtronic develops and manufactures a wide range of products and therapies with emphasis on providing a complete continuum of care to diagnose, prevent and monitor chronic conditions.

Positioning The Brand To Win Talent

Founded in 1975, Microsoft is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Employing over 91,259 people Microsoft generates $60.42B in revenue.

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