Guy Nielsen - Managing Partner

Guy is a former Fortune 200 chief marketing officer who brings high impact and practical marketing solutions to help his clients drive business performance. He has a track record of transforming and revitalizing marketing and communications for some of the world’s best known companies.

With significant international experience including long-term assignments in Europe and Latin America, Guy has the know-how to successfully develop and deploy global marketing and communications strategies and rally large, diverse teams around a common cause.

Guy is also forerunner when it comes to measuring marketing value, having implemented award winning dashboards and scorecards to demonstrate marketing’s impact on business results, brand, and employee engagement.

In line with his passion for sports and entertainment sponsorships to drive business value, Guy leads TopRight’s newly formed sponsorship division, helping clients harness the full power of sponsorships and taking the measurement of sponsorship impact to a whole new level.

Guy holds an MBA in International Business from The American University in Washington, DC, and a Mechanical Engineering degree from Tulane University.